Charge CrossFit
A modern website that works just as hard as the CrossFit community.
Date
June, 2025
Industry
Health & Fitness
Services
Website
Charge CrossFit is a well established CrossFit gym in Melbourne with a strong community and a clear brand, but their existing website no longer reflected that. The old site was outdated, clunky, and difficult to navigate, creating friction for both new visitors and existing members.
BOYOHBOY partnered with the Charge CrossFit team to design and build a modern, user friendly website that aligned with their brand and supported their business goals. The focus was on dean structure, intuitive navigation, and clear calls to action, making it easy for users to explore programs, understand membership options, and take the next step.
The result is a streamlined, high performing website that better represents Charge CrossFit's energy, professionalism, and community, while improving the overall user experience and supporting future growth.
Why this worked
User experience comes first.
Clear site structure and intuitive navigation remove friction, helping new visitors and existing members quickly find what they need and take action.
Brand energy brought to life online.
The website reflects Charge CrossFit’s personality, professionalism and community, ensuring the digital experience matches the in-gym experience.
Designed to support growth.
Strong calls to action and flexible page layouts make it easy to promote programs, convert enquiries and adapt the site as the business evolves.
We'd love to hear from you.
We'd love to hear from you.
Let’s create something awesome together.
Thanks for visiting. © BOYOHBOY Studio 2026
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Let’s create something awesome together.
Thanks for visiting. © BOYOHBOY Studio 2026
